As the Volvo C30 comes to the end of the road, Volvo Cars takes a look back and celebrates the success of the sporty hatchback that sold almost 210,000 cars worldwide – with one in seven sold in the UK.
On sale for just seven years, the visually arresting C30 was a major design departure for Volvo Cars when it launched in 2006 and as a result has developed a hardcore following achieving cult status, particularly among a younger audience.
Making Volvo Cars cool for the first time since the heady days of the design classic P1800, the sleek and sporty four-seat C30 was immortalised in the Twilight films with vampire R-Patz taking the wheel to demonstrate just what the powerful C30 was capable of when rescuing love-interest Kristen Stewart.
Film appearances have swiftly followed, with the striking C30 starring in the Abyss and She’s Out of my League as well as spots on TV shows Primeval, Fifth Gear and Top Gear. Even pop group JLS fell for the looks and charm of the C30, using it in one of their music videos.
With almost 210,000 C30s sold worldwide, if parked bumper to bumper, they would stretch almost 900km – from London to Munich. If they were stacked on top of each other, they would reach the Thermosphere – or as tall as 934 Eiffel Towers, or 1,916 Blackpool Towers.
And for fans wondering about the last ever C30 – log on to www.LastEverC30.co.uk for more information and your chance to win the car. It is a sporty and aggressive ice white R-design C30 with Polestar upgrade, up for grabs in an exciting Twitter competition.
The C30 started life in 2001 at the Detroit Motor Show, with the launch of the Volvo Safety Concept Car.
Fast forward five years and Volvo Cars launched a future classic in Paris in September 2006, clearly borrowing the shape and design of the instantly recognisable C30 from the Volvo Safety Concept Car.
The C30 was the starting point for Volvo Cars’ leadership in active safety. About 15 of the advanced technical solutions found in today's Volvo models were first seen in the Volvo SCC, such as forward collision warning, BLIS (Blind Spot Information System) and lane Departure Warning and Driver Alert.
Mix a Formula One car with a C30 and you’ve got the idea behind the concept by Evolve Cars Inc. Created just a month after the Paris debut for the 2006 SEMA show in Las Vegas, Evolve created an enthusiast’s dream drawing on F1 technology and its renowned track record of maximising the performance potential of Volvo Cars with their stunning version of the C30.
Utilising the versatile C30 for another concept at the Frankfurt Motor Show in 2007, Volvo Cars launched the Volvo ReCharge Concept. A plug-in hybrid with individual electric wheel motors, this modified C30 had batteries that can be recharged via a regular electrical outlet for maximum environmental benefit and can be driven around 100km on battery power alone before a four-cylinder Flexifuel engine kicks in to power the car and recharge the battery.