At New Mexico space tourism base

Aston Martin goes galactic with One-77

GMT 02:09 2011 Sunday ,30 October

Arab Today, arab today Aston Martin goes galactic with One-77

Aston Martin's One-77
Mexcio City - Arabstoday

Aston Martin's One-77 If you're seriously wealthy, I mean so wealthy that you have no idea how much you're actually worth, then I don't actually envy you. Well, maybe just a little bit. But I'd hate to lose that sense of what things are worth. It breaks my heart to see rare supercars being left to rot in the heat and dust of the desert just because their owners have got bored of them and have moved on to something else - their latest car du jour.
The car you see here, more than most, deserves better than that. It's Aston Martin's only bona fide supercar and just 77 of them will be hand built to the specifications of their extremely wealthy owners. It's the One-77. Geddit? We've drooled over the photographs and technical details for the past two years and almost 12 months ago deliveries started. Yet the media has, until now, been unable to get anywhere near enjoying the performance potential of this exquisite machine. When it was time to experience the One-77 flat-out, only one newspaper in the world was invited for the ride. This one.
In the auto industry, as in many others, timing is everything. And Aston Martin's timing could not have been worse when it came to announcing its plans to build a car for the seriously wealthy. Priced stratospherically high (think along the lines of Dh7.8 million), was there any way the company could pull this off when the entire world had plunged into the most severe economic downturn in living memory? Fingers were pointed in derision, the motoring media spoke of a company losing the plot, the writing was on the wall. Surely, they scoffed, Aston must be joking.
Only they weren't. One-77 had to happen - the recession could not get in the way of progress and the company was convinced that 77 discerning customers would come to the fore and open their cheque books, and it would seem the gamble has paid off. More than 50 have been built to date and there's opportunity for half a dozen potential candidates to put down a deposit before the order book is closed. Against the odds, they've done it.
Unusually, this success story has come about with no media stories or reports about what it's like to drive. Normally us hacks get to drive new models long before any deliveries are made but not this time, and there's a very good reason for that: several customers have made it very clear that if some jumped-up journalist gets behind the wheel before they do, the order will be cancelled. Aston's top brass is used to taking risks, but this wasn't going to be one of them.
If there had been an opportunity to drive this rarefied supercar, I would have been there in a shot. Was this it? Had my time come? All I knew was that there was "an opportunity" to experience the One-77 in New Mexico, but not on the roads because the car is still being homologated there. To be honest, with the draconian speed enforcement by the state police, driving a car like this on the road would be a bitter-sweet experience marred by constant paranoia about what lay ahead in even the most deserted desert environs. But how about a runway? Not just any runway, you understand, but the runway that Virgin Galactic will soon be making history with. That's it! Bags packed, I'm heading Stateside.
New Mexico is a surreal place. It has a rich history and is famous the world over for previously being home to sheriff Pat Garrett and outlaw Billy the Kid. It's the Wild West personified. And it's also home to Roswell - the centre of ongoing controversy and the source of a million conspiracy theories surrounding UFOs and aliens. It's that kind of place - there's definitely something in the air.
And now it's where Sir Richard Branson has based his new Virgin Galactic enterprise. Commercial space tourism has become a reality and, if you're wealthy enough to place an order for a One-77, perhaps you'd care to drop Dh1.2 million for a two-hour excursion to the edge of outer space. Abu Dhabi has played a key role in bringing the project to fruition and hopes to soon have its own spaceport, so this should be a fascinating glimpse into the UAE's future. Not surprisingly, several UAE nationals have signed up for the initial space flights, and who can blame them?

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