UAE’s No.1 electronics retailer, Sharaf DG, has opened its first store in Fujairah. This store in Century Mall has over 11,000 square feet of retail space and will be Sharaf DG’s 22nd store.
Having created headlines with its previous large format big box stores in the UAE, Bahrain and Oman, this store will provide residents of Fujairah an opportunity to interact with ‘Most Admired Consumer Electronics Retailer’.
Commenting on the opening of Sharaf DG’s first store in Fujairah, Yasser Sharaf, MD, Sharaf DG said: “As part of our retail expansion strategy we are happy to open our first store in Fujairah in the Century Mall. The facilities in this mall including the cinemas, we believe will draw in customers.”
“Along with our award winning world class service levels, we bring to Fujairah a wide range of electronic products across categories, from top brands in the world, at the best price that Sharaf DG is famous for! Our 24 hour Brand promise, the key USP of the Brand, will be launched in this emirate too,” he said.
“Residents can now be rest assured to get whatever electronic brand they wish for. If it’s not available with us, they can get it for free!” With this store, Sharaf DG aims to become the electronics destination in Fujairah,” he said.
This is probably the first store in UAE to have an all Emirati staff, a key component in Sharaf DG’s promise to the nation — increased job opportunities for Emiratis.
Sharaf DG will bring to Fujairah the widest selection of brands in the region including Consumer Electronics, Home Entertainment, IT, Telecommunications, Home Appliances, Marine Electronics and much more. Known for giving out great offers and bundle deals to its customers, the new store in Fujairah will be no different. Customers can expect to see some great deals across its wide range of electronics and home appliances range at the store.
In a short span of seven years, Sharaf DG has come a long way to becoming one of the preferred destinations for electronics purchases in the UAE and Bahrain. Acknowledging the role of all customers, Sharaf DG makes sure the right product is available to customers at the right time and at the right price.
Sharaf DG continues to closely partner with its principal brands and suppliers to ensure value in the hands of end consumer. As a result of its continuous focus on improvement and innovation, over one million customers’ walk into Sharaf DG stores every month.
Sharaf DG’s prime focus is on enhancing the lifestyle of customers by addressing all their electronics needs through a wide assortment of leading edge high-tech products including TV, audio, IT, telecom, photography, home appliance, personal care, global positioning system and home security ; and unmatched product availability in the stores.
From : Khalij